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Wednesday, April 04, 2007

trump vs mcmahon

Hair Apparent: Trump Vs. McMahon

Britney Spears and Donald Trump are about to have something in common, that is if "the Donald" can't best the WWE's Vince McMahon in the squared circle. (See: "Britney's Hair Is Everywhere")

Trump, hanging on at No. 278 on Forbes' World's Billionaire List, but nowhere in the World Wrestling Entertainment (nyse: WWE - news - people )ranking, will put his hair on the line at Wrestlemania 23 at Detroit's Ford Field on April 1.

He'll indirectly compete in a match aptly billed the "Battle of the Billionaires" against none other than WWE owner Vince McMahon, who was bumped from the Forbes billionaires list (See: "Drop-offs"). The two have engaged in a televised feud over the past few weeks.

At one point he had an estimated net worth of $1.1 billion, which he essentially made on his own popularizing professional wrestling.

Trump, 60, and McMahon, 61, will pick wrestlers to represent them in the ring. Whomever's pick is beaten will get a post-match buzz cut.

WWE spokesman Gary Davis said the date of the event had prompted speculation that it was a hoax. But it's not an April Fool's joke, he said.

"If Trump loses, he shaves his head," he said.

Shares of the Stamford, Conn.-based WWE climbed the turnbuckles on the news Tuesday, the first session since the announcement was made over the weekend.

However it traded down 10 cents Wednesday to $16.12. Matrix Research body slammed the stock to "strong sell" from "hold" in the only analyst action on WWE in almost a year.

That's what happens when Trump stirs the pot.

The feud between Trump and McMahon started earlier this year. Trump exacerbated the situation, which the co-creator of The Apprentice does so well, by dropping thousands of what were apparently real dollars from the arena's rafters on the Jan. 29 edition of Raw.

McMahon was standing in the ring at the time, while Trump instigated the maelstorm via satellite. Steaming, McMahon raced from the ring, grabbing some of the cash from the hands of elated fans.

Trump had said he was proving a point to McMahon, who, according to Rosie O'Donnell's not-so-best-friend, doesn't know what the fans want. He even called McMahon "the new Rosie." (See: "Trump Vs. Rosie, Again")

Trump to McMahon: "I'm taller than you. I'm better looking than you. I think I'm stronger than you ... I will kick your ass."